John, I'm a dentist practicing in the midwest. What is the single most important thing to consider when hiring an SEO for my website? A.T. Good question A.T. There are several qualifications to consider before you hire an SEO to improve your site's ranking in the search engines. Above all else, I'd have ...

Search engine optimization (SEO) and better ranking for your dental website in the search engines is indeed important, however, it is not the complete solution. Sure, people who arrive on your site from a Google query ...

I had a conversation last week with a California dentist and his in-house marketing manager. They wanted to know how to improve their website's visibility in the search engines and their site's visitor conversions. During our talk it was revealed they were considering ...

A "link farm" is a website, or Web page that contains hundreds if not thousands of links to any number of unrelated industry sites. Believe it or not, there are many so-called SEO "experts" who ...

Some of our clients may be experiencing a great disparity in the positions of their websites, that is, compared to the reports we create and send them. (click image for larger screen shot) This is ...

SEARCH MARKETING SEO as you may already know is an acronym for search engine optimization -- a method that when used correctly, can help position your dental website higher in the search engine results pages -- for keyword ...

I recently had the distinct pleasure of being interviewed by Ms. Lahle Wolfe, one of the columinists over at About.com. Lahle is the driving force behind Women in Business, a section dedicated to providing women with leading-edge ...

Using a little common sense together with learning more about search engine optimization will help you understand what constitutes most SEO scams and the steps you can take to avoid them. It's interesting to note how the recent rise in online ...

The nature of predators is to circle round their victims sizing them up, looking for weaknesses, finding easy targets to prey upon. If the dentist isn't well-informed, he's an easy target. You should know there are marketing companies that depend ...